Almost Free Marketing by David DeFord

Last week I told you about my favorite marketing books. I appreciate your positive feedback.

This week I feature my favorite social media books.

So many of us have trouble seeing the value in social media. It seems like a real time waster.

Well, for many it is. But if you study how to use these tools effectively, they can actually help you attract

more referrals and clients.

This is the last of the three “From the Bookshelf…” articles. Next week, we’ll discuss how to tune

your marketing messages.

I’ve included convenient links for you to get more information.

I’d love to hear your thoughts on any of these books.

If you have others you particularly like, let me know about those too.

Marketing

How to Really Use LinkedIn, Jan Vermeiren

http://alturl.com/nix4

Twitter: How Short Messages Can Make a Big

Difference to Your Business, Joel Comm

http://alturl.com/geaa

Twitter Revolution: How Social Media and Mobile Marketing is Changing the Way We Do Business

& Market Online, Deb Micek & Warren Whitlock

http://alturl.com/jh9g

YouTube for Business, Michael Miller

http://alturl.com/m9y2

Facebook Marketing, Steve Holzner

http://alturl.com/2ifk

Facebook: How Social Networking Can Improve

Your Online Business, Joel Comm

http://alturl.com/ydnz

Social Media Marketing an Hour a Day, Dave Evans

http://alturl.com/q9hw

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Hire David to Speak to Your Business Group or Association.

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David teaches his clients and audiences low cost, high producing marketing methods. His Almost Free

Marketing presentations simplify the maze of marketing, networking, and social media.

His audiences and clients come away from his presentations with useful tips and strategies to help them

attract more referrals and sales. They learn how to make their entire networking experience delightful for themselves

and for their contacts.

David is an award-winning speaker with hundreds of speeches under his belt. He received the highest

communicator award from Toastmasters International and is a member of the National Speakers

Association.

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Please Join My Online Networks

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http://www.LinkedIn.com/in/daviddeford

http://www.Twitter.com/DavidDeFord

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Partner Services I Highly Recommend

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My friend Nancy Kirk has created a great companion to my book. “The Big Little Book of Thank You Notes”

is filled with templates for thank you notes of every variety.

If you want to show your appreciation to colleagues, customers, clients, networking friends, prospects, or

family members, this book will help you make the best impact.

Just go to http://ambassadorofappreciation.com/ for more information.

I’ve advertised on the radio, made cold calls, and employed numerous marketing methods, but I’ve attracted more clients

through my use of SendOutCards than all of the other methods combined. That’s the truth.

I compose the card online and SendOutCards prints it with my handwriting and signature, addresses it, stamps it, and

takes it to the post office. It’s fantastic!

If you’d like to send a couple of free cards go to

http://www.SendOutCards.com/deford.

I have used InstantPublisher for all four of my print books. They provide professional quality books at any quantity in

around two weeks.

Their simple online price quote page allows you to tweak your quantities to get the best deal.

I give them my highest endorsement.

http://www.instantpublisher.com/default.asp?afcc=1466